Increasing Awareness and Online Sales
À travers notre méthodologie A.K.A by Biggie Impact.
Orange collaborates with Biggie to leverage in-game and in-app advertising to reach younger, digital-savvy audiences, enhancing brand awareness and driving traffic to their website.
Solutions
Strategic In-Game and In-App Ad Placement
Multi-Format Targeting
The campaign includes video ads and IAB standard display formats to capture attention, using both Bidstack’s native in-game ads and in-app banners.
Through a mix of in-game and in-app advertising, Biggie utilizes native ads and banners to reach tech-oriented audiences, strategically designed to raise awareness and drive website traffic through targeted formats.
Les résultas
High Engagement and Effective Traffic Generation
The campaign achieved strong engagement, with 81% video completion rates and a 0.52% CTR on display ads, effectively boosting brand recall and website visits.
81%
Video completion rate for in-game ads
0.52%
Click-through rate (CTR) on in-game display ads
