Order Id
What does "order ID" mean?

A unique order identifier. This identifier, often a series of numbers, allows an advertiser's orders to be qualified and each sale to be counted only once in the management tools.

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Our TrendBook, the fruit of the hybridization of the agency's know-how, reveals the four major trends in the media and advertising sector, deciphered by our experts:

  1. How to capture consumers in the age of the Messy Funnel;
  2. Why AI is emerging as a cultural revolution;
  3. How television is becoming plural;
  4. Why influencer marketing has reached the age of maturity.