NEXTGEN STUDio
The future of marketing in the age of ai

Five conversations. Five perspectives. One question: what does the future of marketing look like?

▶

WATCH THE TRAILER

Why nextgen studio?

Marketing is evolving faster than ever.

AI is reshaping how brands are discovered, how they earn attention, stay relevant, build trust and drive growth.

But behind every transformation lies a bigger question: what does this actually change for brands today?

NextGen Studio brings together five experts, five perspectives and five conversations to unpack what is changing, what still matters and how brands can stay one step ahead.

5 THeMES. 5 PERSPECTIVES.

Five questions to unpack the shifts redefining marketing.

01. SEARCH

How do you reach consumers when the customer journey is no longer linear?

Google · Alice Van Damme

02. ATTENTION

How do you earn attention when content becomes infinite?

SeenThis · Tom Kerr

03. RELEVANCE

How can brands stay culturally relevant?

Beastly · Florian Hoffreumon

04. TRUST

How do brands build trust when AI changes the way people make decisions?

Surprise guest

05. GROWTH

What still drives brand growth when everything is changing?

TADAAM · Kristien Vercruysse

5 conversations shaping the future of marketing

Nextgen perspective

"AI is changing the way consumers discover, choose and trust brands."

Alice Van Damme
GOOGLE

NextGen Studio: key moments

What's next?

ready to shape what comes next?

Let's talk about what these shifts could mean for your brand.