What is an NFT?
An NFT, or non-fungible token, is a unique digital file that is secured by the blockchain and has a certificate of authenticity attached to it. Although they are digital, NFTs can take a variety of forms: video, image, meme, GIF, video game, music, etc.
Download our Trendbook
Our TrendBook, the fruit of the hybridization of the agency's know-how, reveals the four major trends in the media and advertising sector, deciphered by our experts:
- How to capture consumers in the age of the Messy Funnel;
- Why AI is emerging as a cultural revolution;
- How television is becoming plural;
- Why influencer marketing has reached the age of maturity.
