A cryptocurrency is a form of virtual or digital currency traded on the internet. It is based on blockchain technology and is independent of banking networks: it is a peer-to-peer asset traded without a trusted third party. Bitcoin and Etherum are examples of cryptocurrencies.
Download our Trendbook
Our TrendBook, the fruit of the hybridization of the agency's know-how, reveals the four major trends in the media and advertising sector, deciphered by our experts:
- How to capture consumers in the age of the Messy Funnel;
- Why AI is emerging as a cultural revolution;
- How television is becoming plural;
- Why influencer marketing has reached the age of maturity.
