What's a "blocklist"?
A list of conditions to exclude advertising inventories that meet these conditions from being displayed.
Example: exclusion of sellers, publishers, site URLs, advertising locations, etc.
Download our Trendbook
Our TrendBook, the fruit of the hybridization of the agency's know-how, reveals the four major trends in the media and advertising sector, deciphered by our experts:
- How to capture consumers in the age of the Messy Funnel;
- Why AI is emerging as a cultural revolution;
- How television is becoming plural;
- Why influencer marketing has reached the age of maturity.
